Ego-Surfing to Maintain Your Cyber Reputation

End of the year activities and celebrations are in full swing!  This is a great time to ego-surf to see how credible your cyber reputation really is.

I have never been one to have a big ego, but lately I have been ego-surfing.  If you use the Internet for business in any way, shape or form, I suggest you do the same.

Ego-surfing is the practice of searching one’s own name and company name on popular search engines.  For example, I regularly search “Sherese Duncan” and “Effició,” on search engines, such as, Google, Bing, Mahalo and Dogpile, just to see what results I will get.

© Effició, Inc.

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